Cloud Optimization May Light a Fire under Your Apps

In much of the modern world, fast page loading is taken for granted. However, when you're first starting out with your business site, it can be difficult to make sure your global audience receives a quality experience. If your budget doesn't have room for your own series of server farms, cloud storage can provide you with a more affordable way to speed up your site and its applications.

What Makes Web Applications Slow?

The further data has to travel, the longer it takes for web pages and applications to load on the consumer end. You can mitigate this somewhat with a savvy IT team and a network of servers in the areas nearest your clients, but this option isn't always financially viable for startups and other small businesses. If you rely on your company website to help you attract new clients and interface with your existing patrons, you might find that the site runs slowly due to overloaded servers, too.

Unfortunately, customers don't often know or care why your website's applications are running slowly. They can become frustrated and less likely to stay on the site if it takes too long to access the pages they want to see, which may cost you significantly in new business. Fortunately, you might be able to escape long loading times by utilizing cloud storage.

How Can Cloud Storage Speed Up Your Site?

Cloud storage itself is only one half of the solution to a site with slow applications: the other half is a refined optimization algorithm. Once your business is equipped with cloud storage space, this algorithm will set to work determining which of your customers are being under-served by your website. As areas with slow loading times are noticed, important application files can be duplicated to nearby parts of the cloud. This allows customers to always load the site from a local server, ensuring that distance is never a factor in application speed.

Overloaded servers aren't a worry with cloud storage, either, since the algorithm will automatically choose the least burdened machines to host your application files. In the unlikely event that a cloud server begins to slow down, the optimization system will redirect traffic to the next nearest server, without any noticeable delay on the consumer's end.

Slow web applications can deter potential customers, but you don't have to dish out big bucks for your own private global server network. Cloud storage and algorithmic optimization may allow even the smallest of starting businesses a chance to compete with bigger, faster websites in terms of loading and processing speeds, i.e., application acceleration.